Business : Corporate & Business History

Every era has its merger; every era has its story. For the New Media age it was an even bigger disaster: the AOL–Time Warner deal. At the time AOL and Time Warner were considered a matchless combination of old media content and new media distribution. But very soon after the deal was announced things started to go bad – and then from bad to worse. Less than four years after the deal was announced, every significant figure in the deal –save the politically astute Richard Parsons – has left the company, along with scores of others. Nearly a $100 billion was written off and a stock that once traded at $100 now trades near $10. What happened? Where did it all go wrong? In this deeply sourced and deftly written book, Nina Munk gives us a window into the minds of two of the oddest men to ever run billion–dollar empires. Steve Case, the boy wonder who built AOL one free floppy disk at a time, was searching for a way out of the New Economy. Meanwhile Jerry Levin, who'd made his reputation as a visionary when he put HBO on satellite distribution, was searching for a monumental deal. These two men, more interested in their place in history than their personal fortunes, each thought they were out–smarting the other. more...

Price: $11.99

A Freethinker’s A-Z of the New World of Business is an eclectic and encyclopedic guide to innovations, people, artifacts and concepts which are currently shaping and dominating the world of work today. Each entry provides readers with ways of looking at customers, producers, creators, new ideas, technologies, rules, and media. more...

Price: $34.95

This is a corporate history of BASF, which also explores the reasons for the extraordinary economic development of the German Empire, its role in supporting the German economy during two world wars, and its position in facilitating West Germany's quick return to the world market. more...

Price: $68.00

This book offers a fresh analysis of multinational enterprise throughout the world by examining the spread of electrification. more...

Price: $64.00

With Wal-Mart on the rampage, and the US food retailing industry consolidating rapidly, there are lessons to be learned from Europe. The great Philip Kotler agrees. He wrote of the book: 'I highly recpmmend this book to US readers interested in future trends in the supermarket industry. The industry is much more consolidated in Europe and our industry is relentlessly moving in the same direction. The stories will provide much inspiration for meeting and mounting the challenges ahead.' The Grocers gives a history of food retailing in the UK, and looks at the rest of Europe and the USA for comparison. It tells the often dramatic and always fascinating stories of how the main UK players - Tesco, Sainsbury, Asda and Safeway got to where they are today, and looks into the future to describe what the new competencies are that supermarkets will need to survive in an increasingly competitive world. more...

Price: $19.75